Would you like to save time and money within your business by using a chatbot for all your customer support? Imagine being able to keep your customers happy 24/7 by providing the best support for a fraction of the cost.
You might be thinking, that’s a little impossible but in this article I will be explaining why you should be thinking of moving toward using chatbots and how they can benefit you and your business not just now but in the future as well.
Table of Contents
- What Is A Chatbot?
- Why You Should Use Chatbots?
- Transform Any Business And Future Customer Engagement?
- The Ups And Downs Of Using Chatbots?
- What To Ask Yourself When Building Your First Chatbot
- What Different Kinds of Chatbots Do You Get?
- Can Businesses Make Money Switching From Humans To Chatbots?
- What Is The Future of Chatbots?
What Is A Chatbot?
Before I explain why you are missing out on using a chatbot…. lets dive into what exactly a chatbot is.
Chatbots have been a buzzword in the tech industry for a while now, but only recently have they become practical and widely adopted. In 2017, there were seen as many as 500,000 chatbots online. The chatbots success is due to their ease of use and how it allows people to seamlessly interact with businesses on their terms.
A chatbot is essentially a computer program which conducts a text conversation with human users (i.e. your customers), for the purposes of providing valuable information or assistance. A chatbot can either simulate conversation or conduct a dialog in real time via various media.
Generally, the term “chatbot” refers to any computer program that can engage in conversation with humans either through text or audio, although some sources use it exclusively to refer to those that simulate conversation. They can be designed around specific tasks while still answering general questions as well.
A chatbot is an algorithm that is created to imitate an intelligent conversation with a human user. They are programmed according to various sets of rules so they can understand the user’s intent, respond accordingly and complete certain tasks on the user’s behalf.
Artificial intelligence is a field of computer science that focuses on the creation of intelligent machines. In the context of artificial intelligence, “intelligence” refers to “the ability to think, learn, and use knowledge to behave intelligently.”
They can help businesses to reduce the number of humans they need to employ in order to handle customer service or other front-line positions.
Why You Should Use Chatbots?
Chatbots are an emerging sector of the technology industry. They provide a new way for businesses to interact with their customers through a virtual interface, thus creating a better customer experience.
Many companies and businesses are using chatbot programs to create a friendly atmosphere for their users by providing them with information and services such as customer service, entertainment, news, education, shopping etc.
The most popular usage for chatbots at the moment is to help with customer services and support. Many large businesses have so many customers and with this the difficulty of being able to have staff on call for customer queries or assistance can become expensive.
This is not to say small online businesses can‘t benefit from using chatbots, actually it’s quite the opposite.
If you are a small online business and you are the only one running the business or perhaps have 1-2 employees then you will understand the struggle of trying to navigate and juggle every aspect of the business.
Chatbots can help by lowering your business expenses by not having to employ someone for a specific task such as answering and dealing with customer queries and questions. The chatbot can do all that for you and more.
Why spend more money than you need to and why have that extra stress and responsibility of having to not only manage your business but also over see your employees to make sure they are providing the best customer service and the correct information.
Chatbots have many benefits over automated phone systems and email interactions because they can serve as a more personal form of communication. This is because chatbots can answer questions as well as take orders from customers, making them more interactive than other forms of online transactions.
In addition to saving time, chatbots act as integral support for businesses in order to provide better customer service by answering any questions that would otherwise have been left unanswered or transferred to another department like billing or shipping information for those who have ordered from the company before.
The chatbots need to be programmed in order to assist people but they require less maintenance than some other digital assistants like Alexa or Siri. There is no need for developers to update them constantly or train them on new skills. The best part is that they understand human language better than any other digital assistants because they can analyze their usage patterns and learn from their mistakes on its own.
By using chatbots today, you will be able to create more conversations with your customers, as each of them will receive a personalized experience. You’ll also easily see which of them has interacted with your business, and what they’re looking for.
When collecting your customers’ data using chatbots, you can use it to help them directly. This way you avoid having to waste time on things that could be done faster, so you can work smarter not harder.
It’s a win win in my book.
Transform Any Business And Future Customer Engagement?
Chatbots make it easy for customers to find what they want, ask questions and get answers. They also provide businesses with the opportunity to build stronger relationships with their customers.
Many of the programs available today use natural language processing to mimic human conversation and learn from interactions with users over time. This helps them understand the intent and context of every conversation and improves their responses accordingly.
They can also be used to deliver personalized messages to customers based on their preferences. For example, if someone has purchased from the store in the past, this information is stored in their customer profile. The next time they visit the site or make an order, they will receive information about products similar to what they purchased in the past – tailored specifically for them!
It’s no wonder chatbots are the latest trend in marketing. They offer convenience to customers who can now order products and services, schedule service appointments, check out their order history with the company, contact customer service representatives, and more without ever having to leave their homes.
Chatbots also bring a sense of human interaction into customer service by interpreting language in natural conversations.
Furthermore, for customers who have a lot of questions or may be new to the product, this is a good option since they can ask the chatbots anything and get instant feedback on their queries. Not only will the information be accurate but will be instant as well. No long waiting times for a response or having your customers wait in an online queue to be helped.
Many who have interacted with a chatbot feel like the conversation is more personal than that from a call center representative. This personalized conversation enables the chatbot to recommend products that individual customers would actually want.
Businesses are always looking at statistics and analyzing conversion rates when it comes to understanding how well their business is doing. The longer the visitor stays on your website, the higher the conversion rates and equally the more frequently visitors return to your site, the higher the conversion rates.
As chatbots provide a personalized and interactive experience to people by carry out many tasks like customer service, surveys, polls, scheduling, payments and more all under one program, businesses will have more than enough data to analyze.
You can now see why chatbots are an excellent way for businesses to interact with their clients. They collect information about customer needs and answer questions in real time – by doing this, many of these interactions happen much faster than any human can respond.
Chatbots are revolutionizing the way companies interact with their customers. The interaction are more personalized and this is exactly what customers are looking for.
Remember us humans enjoy feeling as though we are important and when you use chatbots they do just that by responding immediately without a long waiting time, they give the customer what they are looking for.
At the end of the day happy customers makes for a far more successful business. Many businesses are always looking for ways to stay engaged with their customers and keep them satisfied so that they return or recommend them in the future.
The Ups And Downs Of Using Chatbots?
There are far more positives in using chatbots than there are negatives such as they can increase productivity and save time spent on customer service. They can also contribute to building a better reputation as it is easier to find the right information from the chatbot than from any human employee.
A chatbot can also automate tasks faster compared to the time it takes a human to complete which could be hours or even days. These tasks can be anything from sending out greetings or responding to questions about orders and shipping times.
A common misconception about having your own chatbot is that you will need more resources and time in order for it work properly, but the opposite is true: you only need one developer and an inexpensive hosting plan with enough RAM memory for your bot.
Chatbots are an emerging tool in the customer service space. As with any product, service or software there are bound to be a few drawbacks such as there is no guarantee that the chatbot precisely understands your customers question or request.
This sometimes can cause frustration on both ends of the conversation because the customer may not get the information or answers they need as the chatbot may not be able to provide it due to confusion based on the word choice of the customer when asking the questions.
Another minor inconvenience is that chatbots are unable to perform certain tasks that are more human initiated such as scheduling appointments, handling inquiries about payment methods, information on policies, or helping find hours of operation for a nearby store.
What To Ask Yourself When Building Your First Chatbot
Whether you are considering using a chatbot or you have already started using a chatbot but unsure of how you want to build it, I have constructed a list of fairly easy yet obvious questions you might have not thought about asking.
1) What do I want my users / customers to accomplish using the chatbot?
2) How will the user / customers interact with my chatbot?
3) What type of data will my chatbot collect?
4) Who should access the data collected by my chatbot?
5) What are three things that might go wrong with my chatbot?
6) How much time should I set aside for testing and debugging?
7) What is my goal?
8) Who is my target audience?
9) What will be my chatbots personality?
10) What are some category features I want the bot to have? (e.g., weather forecast category or playlist category?)
In order to create a successful chatbot for your business, you need to identify what you want the chatbot to do and who will be using it. If you’re looking for a way for your company to stay connected with customers on social media or send out automated messages on Facebook Messenger then a chatbot that focuses on those tasks would be perfect.
Chatbots can be either an interactive chatbot or a chatbot that just provides information to customers.
There are many factors that you have to take into consideration before creating your chatbot. This is why having very clear answers and a plan for your chatbot will help you create the best chatbot for your business.
What Different Kinds of Chatbots Do You Get?
There are many different kinds of chatbots that you can get, but the most common ones are:
– Customer Service Chatbot.
– Personal Assistant Chatbot: – Shopping Assistant Chatbot.
– Marketing Chatbot.
– Customer Relationship Management (CRM) Chatbot.
– Knowledge Base Chatbot.
Can Businesses Make Money Switching From Humans To Chatbots?
Companies are already taking advantage of the AI chatbots to reduce customer service costs, improve service levels, and enhance customer experience. They are leveraging AI chatbots to provide high-value services to their customers. With AI assistants, businesses will be able to create better marketing campaigns.
Many business have already made the switch to using chatbots as they significantly reduce cost in comparison to paying double the amount of employees monthly salaries needed to do the same work. Businesses are also saving tons of money by not having to worry about employees taking sick leave, holidays etc.
Chatbots don’t need to take any leave, don’t get sick, tired or over worked. They can double even triple the work load than that of a human and if needed can be available 24 hours a day, 7 days a week compared to that of a human who are only available during daytime hours or when the business is open.
Hopefully for some businesses the employees that are replaced by the chatbot will be repositioned in new sectors or areas of the business where their talents might be better served.
What Is The Future of Chatbots?
With the rise of artificial intelligence means chatbots have a bright future in the market. They are proving to be a cost-effective and time-saving solution for businesses.
Chatbots have been in business for a while now and the technology has been constantly evolving to enable it to better understand its customer needs. In recent years, chatbots have been able to provide customers with an interactive experience that has immensely helped them save time on tedious tasks such as requesting information or placing orders.
Furthermore, when chatbot technology was just starting out, it was only limited to online chats but today we see chatbots integrated into all kinds of channels such as text messages and social media (e.g., Facebook Messenger and WhatsApp).
Chatbots will soon become an integrated and crucial part of our everyday lives and we will start to use them in the same way we use other applications.
Chatbots have been around for a long time now. They have gone from being a novelty to being an integral part of the lives of both the consumers and businesses. It’s not hard to see why they are so popular as they offer a lot of benefits, such as convenience and efficiency.
They can offer us all kinds of services to make our lives easier such as ordering food, getting information on our health through chatbot apps and so much more.
The rise in popularity of chatbots has led many people to wonder whether humans will become irrelevant in this new world order or if we will always need a human touch. This is an interesting topic for another day but for the closing of this article the future of chatbots is bright and is expected to grow exponentially over the next few years.
The more we look in todays world and to the future you can see how technology is slowly but surely over taking everything and thus making it easier for people to run businesses especially if their whole business or part of their business is online.